University of Zagreb, Faculty of Agriculture

Prof. Damir Kovačić, PhD

Prof. Damir Kovačić, PhD

Department of Marketing in Agriculture
Office location: 5nd Pavilon, 3nd floor, room number 73
phone: +385 1 239 3734
e-mail: dkovacic ( at ) agr.hr
Languages: Croatian, German
Consultations: Monday from 10 am to 12 pm

Academic qualifications

  • 1993 - 1994: Ph.D.
    Faculty of Agriculture, University of Zagreb
    Direct Marketing of milk in Croatia
  • 1990 - 1993: M.Sc.
    Faculty of Economy, University of Zagreb
    Egg market in Croatia
  • 1985 - 1989: B.Sc.
    Faculty of Agriculture, University of Zagreb
    Analysis of numerical cattle movement in district of Sisak (1977-1978)

Employment and work experience

  • 1990 - :
    2017 - now: Full Professor
    2011 - 2017: Professor
    2006 - 2011: Associate Professor
    1996 - 2006: Assistant Professor
    1990 - 1996: Young Researcher

Teaching

Research interests

  • Marketing of agricultural products and food products
  • Methods of market research
  • Consumer behaviour
  • Direct sales of agricultural products
  • Rural development

Training and research experience

  • 24. 04. 2006. - 07. 05. 2006.: Universität für Bodenkultur Wien (teaching)
    Introduction to the computer program Markstrat
  • 20. 08. 2000. - 09. 09. 2000.: Universität für Bodenkultur Wien (mixed)
    Participation at the international university seminar "Agrarmarketing und Ernährungswirschaft"
  • 09. 06. 2000. - 22. 06. 2000.: Institut für Donauraum und Mitteleuropa (mixed)
    Participation at the international and interdisciplinary university seminar "Regionalentwicklung in Mittel- und Osteuropa- Grundlagen, Massenahmen, Visionen"
  • 02. 10. 1995. - 14. 10. 1995.: Staatsministerium für Ernährung, Landwirtschaft und Forsten, München, Njemačka (expert)
    Introduction witth fruit and vegetable wholesale market in Germany

Projects

scientific

Title Funding Status
Zadovoljstvo potrošača kupnjom svježeg mesa na domaćem tržištu Sveučilište u Zagrebu in progress
Socioekonomski čimbenici razvoja ekološke poljoprivrede u Hrvatskoj Sveučilište u Zagrebu finished
Zadovoljstvo potrošača kupnjom svježeg voća i povrća na domaćem tržištu Sveučilište u Zagrebu finished

Publications

Bibliography (CROSBI): https://www.bib.irb.hr/pregled/znanstvenici/200511

Other professional activities

  • 2008 - 2011: Croatian Parliament, Committee on Agriculture, Fisheries and Rural Development
    Member from among the ranks of public officials, scholars and professionals in Parliamentary Committee for Agriculture, Fisheries and Rural Development from 2008 to 2011
  • 2006 - 2011: Agriculturae Conspectus Scientificus (ACS)
    Member of the editorial board of the scientific journal Agriculturae Conspectus Scientificus (ACS), ISSN 1331-7768 (print), for the period from 1 January 2006 to 31 December 2011
  • 2000 - 2002: Croatian Society of Agricultural Economists
    President of the Association of Croatian Society of Agricultural Economists in the period 2000-2002